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Literacy Coach Endorsement

The UF Lastinger Center for Learning’s Literacy Coach Endorsement is a comprehensive online program created in partnership with the Florida Department of Education and Just Read, Florida! to equip literacy coaches with the skills, expertise and resources they need to increase the effectiveness of literacy instruction. 

What is it?

Earn the Literacy Coach Endorsement through:

  • Online modules
  • Job-embedded coaching conversations
  • Interactive assignments
  • Individualized feedback from a trained facilitator
  • Access to Literacy Playbooks to support coaching

Who is eligible?

  • K-12 non-RAISE school-based literacy coaches in Florida 
  • District and Consortia literacy leaders who support coaches
  • Coaches who have the Florida Reading Endorsement on their professional certificate 

Content & Duration

The program is delivered through five highly engaging online modules that include videos, interactive activities, handouts, reflective assignments, self-evaluation and job-embedded tasks. A trained facilitator provides direct feedback to participants to support their growth on assignments. Participants also receive access to the Literacy Coaching Playbooks.

The program can be completed over the course of one school year. Each module takes approximately 4 to 6 weeks to complete. 


  1. Knowledge Building of Coaches 
  2. Use of Data to Inform Coaching
  3. Application of Pedagogy and Andragogy
  4. Building Relationships to Establish a Culture of Coaching 
  5. Continuous Improvement and Professional Growth


  1. Phonological Awareness
  2. Early Decoding
  3. Advanced Decoding
  4. Fluency
  5. Vocabulary 
  6. Comprehension

Why participate?

  • Build the capacity of coaches and educators
  • Facilitate data-informed conversations 
  • Establish a community of coaching
  • Deepen coaching practices 
A quote graphic that reads "The rigor of the assignments empowered me with the knowledge I need to go out to schools and build capacity among coaches and teachers. I am excited to learn more."

When does enrollment begin?

At this time, enrollment is closed. Please fill out our Program Interest Form if you would like to receive emails about future offerings.

Partner with us!

Contact Language and Literacy Partnerships Manager Jessica Richards to learn more about bringing the Literacy Coach Endorsement or the Literacy Playbooks to your organization, school, district or state.

If you want to receive direct communication about our programs, including updates or enrollment notifications, please fill out our Program Interest Form!

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